Shoppers Can’t Resist Temptation To Touch

Fri., Nov. 8, 1996

Associated Press

Did you get a bad cold soon after you bought those new CDs or that great lipstick?

Maybe it’s because 10 other shoppers before you were handling some of your purchases and left their germs all over them.

Envirosell, a New York-based research firm, found that an average CD is handled 11 times before it’s bought. And that’s by prospective purchasers, which means the one or two salespeople who also touched your CD added their little organisms to the mix.

Toys are also touched by an average 11 shoppers, including kids, before they’re sold. Lipsticks are handled by an average of six shoppers and two store employees. And towels are touched by an average of 6.6 people.

It’s enough to make you order by mail.

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Shoppers Can’t Resist Temptation To Touch

Jesse Tinsley

Jim Meehan

Molly Quinn

Rob Curley

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