Kaiser To Join Web Marketing

Kaiser Aluminum and seven other metals companies announced they would soon join efforts to sell their products over the Internet.

They will use an online marketplace called MetalSpectrum, which is designed to reduce costs and increase market opportunity for suppliers as well as buyers looking for specialty metals.

The site is supposed to be a neutral place for buyers to have better access to products that include aluminum, stainless steel, copper, brass, nickel alloys and titanium.

The other companies in the venture are Alcoa Inc., Allegheny Technologies, North American Stainless, Olin Corp., Reynolds Aluminum Supply, Thyssen Inc. NA, and Vincent Metal Goods/Atlas Ideal Metals.

The partners in the venture expect the site to be in full operation by September.