Petsmart Boosts Web Site
Pet supplies retailer Petsmart is taking a bigger bite out of e-commerce. The Phoenix, Ariz.-based company announced Wednesday that it plans to pump $30million into its namesake Web site and take a controlling stake in the operation, increasing its ownership from 48 percent to 81 percent.
The investment includes $20 million cash and the contribution of Petsmart’s pet catalog business, which the company values around $10 million.
Other terms of the transaction, which is expected to close this month, were not disclosed.