Microsoft Starts Msn Mobile

Tue., June 15, 1999

Microsoft Corp. on Monday launched MSN Mobile, enabling customers to receive wireless information services on their interactive pagers and cellular phones.

Microsoft and other operators of Internet portal sites, including Yahoo! Inc. and America Online Inc., are scrambling to offer Internet content on wireless devices, handheld computers and television in addition to personal computers.

Microsoft said its latest service, a version of its MSN online service, will allow consumers to control what they receive and when they receive it, and to tailor content to fit their needs or location. For example, instead of receiving national sports headlines at a fixed time of day, MSN Mobile users can select a specific professional or college team to follow.

Similarly, customers can receive customized weather reports for more than 500 U.S. cities, rather than a feed of temperatures sent to every subscriber regardless of geographic location.

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Microsoft Starts Msn Mobile

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